The FIFA World Cup 26 is right around the corner. Is your business ready? There are many opportunities for a small business to capitalize on this large scale event. Review the resources below to see if/how your business can benefit. 

Download the Business Readiness and Activation Playbook HERE.

Partner with EABA to apply for the Community Engagement Grant. This grant provides access to funds for a local World Cup event including production costs: such as security, local vendors, food, cultural programming, music, marketing, site setup, ADA accommodations and cleanup. Additionally, each awardee can receive a large outdoor LED screen, professional PA sound system and co-promotion through Showcase Atlanta. You must hold a special events permit for the event prior to the release of grant funds or the event must be in an indoor location. Read more HERE.  

Review additional resources provided by the Atlanta Beltline, Showcase Atlanta and Invest Atlanta.

Some takeaways:

• Register your business with Showcase Atlanta - this is for all brick and mortar and home-based businesses. 
• Host a watch party - guidelines/steps included in the playbook above
• Consider being a vendor - guidelines and resources available at the link above 

One more resource page from Invest Atlanta!